Standards / Commerce

Advertisers can buy attention—not opinion.

The paid policy separating sponsorship, featured placement, affiliate relationships, marketplace participation, and independent scoring.

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01

Labels

Every paid surface names itself

Users should not need visual detective work to understand why something appears.

  • Advertisement
  • Sponsored
  • Featured provider
  • Affiliate link
02

Prohibited influence

Payment cannot change the conclusion

Sponsors cannot buy a higher score, unsupported review, unsupported claim, hidden suppression, or protection from correction.

  • Editorial independence
  • Score firewall
  • Review integrity
  • Public corrections

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Check what applies to you.

Check the date, cost, rules, and who qualifies. This information can help you prepare. For legal, medical, tax, or financial decisions, talk with a qualified professional who knows your situation.

See our public sources ↗See our advertising rules ↗